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Ethel Reddy

1776 Sacramento Street, Suite #504

San Francisco CA 94109




To grow and advance within this professional environment while utilizing my artistic education and hard working enthusiasm to be the standard of excellence as duties requested along with my Make Up Artistry/Hair Designs.



Born in the heart of San Francisco with a sharing attitude to go forth and make a difference in the community. I am licensed Cosmetologist and Makeup Artist and enjoy being an Educator in the beauty industry for over 32 years.  Currently, on the board as Vice President on the California Cosmetology Association (CCA).  My mission statement is “Committed to Making You Look and Feel Beautiful!”.  Lastly, I love give back to the community through charity work.



E The Look - Beauty By Ethel                                Owner/Contractor & Educator                                               Freelance

Lashfully - San Francisco                                      Lash Artist & Makeup/Hair Design/Trainer                          2015

LaMienne                                                                 Mobile - Makeup/Hair Design                                                Since 2015

Toni & Guy Academy                                              Guest Speaker - Makeup                                                         Since 2016

The Dry Bar - Union Square                                  Hair Artist                                                                                 2015 - 2016 

Lash Artist International Conference                   Contractor/Assistant Artist and Team                                  Since 2016        

Cry Baby Culture Mascara                                     Contractor/Educator                                                               Since 2010

John Casablancas Model/Acting                          Contractor/Educator Makeup/Hair Design                           Since 2008

Hollywood Show Case                                           Contractor/ Show Director Makeup/Hair                              Since 2005

Barbizon School of SF                                           Contractor/Model Makeover                                                   Since 2003

Radical Tan Salon                                                  Contractor/Spray Tan/Makeup                                               Since 2012

Bibbo Salon                                                            Contractor/ Makeup/Hair Design                                           Since 1999

The Hair Trap Salon                                              Contractor/ Makeup/Hair Design                                            Since 2000

Lash Summit                                                         Guest Speaker - Lashes/Brow                                                2014

The Makeup Institute - MI                                     Contractor / Educator of Makeup/Hair Design                     1998

The Lash Summit                                                  Platform Educator - Lash and Brows                                     2013-2015


Commercial Print Credit:

“No Fences” Album Cover        2013                    Briana Renea,Singer                                                Makeup/Hair Design

Boudior Exhibit- Raw Artist        2013                 Boudior                                                                      Makeup/Hair Design

Asian Week Calendar            2011                       All Models                                                                  Model / Makeup / Hair

Supermodels Unlimited Magazine                     Issue 2/2008   Front Cover                                       Makeup/Hair Design

Supermodels Unlimited Magazine                     Issue 3/2008    3 Feature Models                            Makeup/Hair Design



Film Credits:

Scary Cow Production    "Stalled "                        Makeup/Hair Designs                                                                 2013

Artist Films            "Sedona Rule’s "                     Director, Makeup/Hair Designs                                                  2010


Sponsor Credit:

Miss Teen & Miss San Francisco                          Director - Makeup/Hair Design            2017

Outstanding Teen                                                   Makeup/Hair Design                    2017

Queen Program Cherry Blossom                         Director - Makeup/Hair Design            2017

Chinatown Fashion Week                                      Director - Makeup/Hair Design                           2015

Miss Sing Tao Pageant                                          Makeup/Hair Design                             2011 through 2015

Mrs Chinatown Internation Pageant                    Makeup/Hair Design                            2015

Miss China Town USA Pageant     Director - Makeup/Hair Design     2013 through    2017

Miss Asia Global Pageant        Director - Makeup/Hair Design            2009 through 2015

Mr. Sing Tao Pageant            Makeup/Hair Design                2011 & 2014

Moon Festival Fashion Show        Makeup/Hair Design                    2011

Legacy Through Giving        Director - Makeup/Hair Design            2010

Miss Asia Pageant            Director - Makeup/Hair Design            2009

14th Annual Ball Show        Director - Makeup/Hair Design            2006



M.B.A./M.A in Organization Behavior in Management

Minor in Marketing/Human Resources

University of Phoenix                        San Francisco        April 2000

Six Sigma Green Belt Certified                San Francisco        August 1999

B.A. in Business Management

University of Phoenix                        San Francisco        October 1998

A.A. in Fashion Design/Merchandising

Fashion Institute of Design/Merchandising (FIDM)           San Francisco        June 1988


Hair Designs - 1983 to Current

Toni & Guy Academy    - Advance Cut & Color        Dallas & Los Angles

Lupe4Hair - Updo Designes                    Watsonville        

Paul Mitchell Academy                    San Francisco            

Balmain Paris - Hair Extensions                Sacramento            

The Hair Shop - Keratin Fusion/Tube/Glue            Los Angeles            

Dipietro Todd Hair Academy                    San Francisco            

Vidal Sassoon Hair Academy                    San Francisco            

Miss Marty’s Beauty Academy                San Francisco    

Zerran Intl Inc - Natural Hair Straightening System        Pacoima, CA        


Makeup Artistry - 1983 to Current

Blush School of Makeup - Theatrical Makeup        San Francisco            2014

Kryolan Professional Make-up - Pin Up Makeup        San Francisco            2014

Kryolan Professional Make-Up - Tattoo Coverage        San Francisco

Makeup Forever - Red Carpet                Los Angeles

Kett Cosmetics - Airbrush Makeup                Los Angeles

Tempu NYC - Airbrush Makeup & Body Art            Los Angeles

MAC Pro Master Classes                    SF, Los Angeles, Las Vegas

Dawn Til Dusk Professional Makeup Academy        San Francisco

The Power Makeup Show                    New York

Rainbow Skin Art - Crystal Body Art                Los Angeles


Eyelash Lash & Brows - 1983 to Current

Eye and Lash Health 360                     Arizona            2017

The Eyebrow Workshop                     Arizona            2017

Mega Volume Lash Extension - Lash Excellence        UK                2017

Volume Lash Extension - Lash FX                Arizona            2016

Ellie Malmin Loashologist - Eyebrow Extensions/Designs    Arizona            2014

Lash FX - Lash Educator, Special Effects            Arizona            2012

Longmi Lashs - By Daniel                    Los Angeles

CryBaby Culture Mascara - Educator                Arizona

LaviLash Lashes - Japanese Lash Perming            New York 

Permanent Choices - Lash Perm, Tint & Diva Lashes    San Francisco

Shavasana Eyelash Extensions - Lash Extensions        Los Angeles

Nova Lash - Eyelash Extensions - Educator            Los Angeles

VaVoom - Brow Extensions                    San Francisco

Natural Brow - Eye Brow Wig                    San Francisco

Lab Eyelash Extensions - Education                Los Angeles

Bio -Touch Inc - Feather Touch Hair Stroke            Los Angeles


Waxing - 1983 to Current

The Was Chick, Brows & Brazilian                San Jose            2014

Grace Albert Aesthetics Brow & Brazilian             Florida

Alexander's Aesthelics - Brow Waxing            Burlingame


Spray Tan - 1983 to Current

Norvell University - Spray Tan & Colorology            Los Angeles            2014


Nails - 1983 to Current

Le Chat Nail - Gel Nail & Designs                San Francisco



Licensed In California State Cosmetologist since June 1983


Current and Passed Appointments:

Vice President - California Cosmetology Association State of California

Special Director - California Cosmetology Association - Northern District

Director - CAWBL (Chinese Asian Women Business League)

Member - PBA/ NCA (Profession Beauty and National Cosmetology Association)

Platinum Member - Lashologist Council of America

Member/Volunteer Team - The Power Group

Member/Educator - Look Good, Feel Better Program

Member - NALA / National Association of Lash Artist

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